Nov. 19, 2021

Motivating Your Employees to Make Healthy Changes Just Got Easier

Tap into the power of the all-new BlueResource^SM online health and wellness library. It’s got a new look, new content and a new address at 3005brand.com, but the same mission. Use the library to give your employees easy to-dos that can make better health a reality.

We’ve created a how-to video and flier to make it easy to get started. Both are posted on BlueResource. You’ll find the video on the home page and the flier under the “Help” tab.

You can also access them directly (use Chrome browser for the best experience):

• How to Use BlueResource video 
• How to Use BlueResource flier 

Messages that matter. The library features seven popular health categories. Topics cover everything from managing diabetes and reducing risks for heart disease to coping with stress, losing weight, quitting tobacco and much more. Each piece is designed to help your employees make changes that can help them enjoy longer, healthier lives.

Categories include:

• Better Living
• Controlling Your Condition
• Emotional Wellbeing
• Healthy Lifestyle
• Protecting Your Health
• Stress
• Workplace Wellness

Plus, pieces about popular topics like open enrollment, Provider Finder^®, Blue Access for Members^SM and more can be found in one quick-reference section, Employee Resources.

What you’ll find in BlueResource:
 

• Lots of options. Fliers, posters and digital signage are available in English and Spanish. Text for social media posts, newsletter copy and emails offer even more ways to drive healthy behaviors.
   
• Smarter search. User-friendly features make it easy to find content on the health topic you want to promote. Filter by topic, format and language (English or Spanish).
   
• A ready-made plan. Along with helpful content, BlueResource offers a yearly Communication Plan ready for roll out. Twelve health topics engage employees from January through December. A downloadable Wellness Calendar keeps health reminders top of mind.

Log in to get started. Go to 3005brand.com to create your BlueResource account (use Chrome browser for the best experience). Do it today to put the power of BlueResource to work for you.

Questions? Send an email to brandsource@bcbstx.com.