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News from the Blues

for ProducersSM

Jan. 2, 2025

Share with Your Groups: Fitness Program Changes Coming in January 2025
Applies to all groups, Individual & Family Markets

The Well onTarget® Fitness Program (by Tivity HealthTM) has two exciting changes coming in January 2025.
  1. New Member Portal
    Members who are enrolled in the Well onTarget Fitness Program (by Tivity Health) will experience a new member portal and improved mobile app starting Jan. 17. As part of the enhancements, members will create a username and password for logging in to both the web-based portal and mobile app. Existing member accounts will sync with new username/password setups and members should see their current selection when they log in.

  2. On Jan. 17, members will receive an email from Tivity Health with details about the enhancements and how to create a new username and password. Emails will be sent to the email address members maintain in their account.

  3. New Luxury Gym Packages
    Three new Luxury tiers will expand the gym network and offer members more options than ever. The new tiers will allow members to select a Home Gym and provide access to all gyms in the lower tiers, including the Digital-Only tier with virtual fitness options.

    Members in the current Elite Tier may have a Home Gym moving to a new tier. These members will be notified via email of which tier their Home Gym will move to, if applicable. If a member wants to maintain their Home Gym, they will have to select a new tier. (If a member does not act, they will remain in the current Elite Tier and can select a new Home Gym at the same monthly rate.)

Questions/Answers
Q: Which tier is impacted?
A: All members will have access to the new portal and improved mobile app. Members who have access to the Elite Tier may be impacted by the Luxury tier expansion, depending on their current Home Gym selection.

Q: When is this change effective?
A: The new portal and improved mobile app will go live Jan. 17, 2025. Members impacted by the Luxury tier expansion will have until Feb. 1, 2025, to select a new tier and/or Home Gym.

Q: Why is the price increasing?
A: This change is necessary to ensure we can continue offering our members access to a high-quality network of fitness locations, which have increased their rates due to rising costs.

Q: Does this price change impact all members who have a subscription to the Elite tier?
A: No, only members who have a Home Gym moving tiers will be impacted. New members will have more tiers and gyms to choose from at enrollment.

Q: Does anything else change with a membership?
A: No, members can still:

Q: What if a member wants the digital fitness classes (BurnAlong) access only?
A: The Fitness Program offers a digital membership for $10 per month, plus applicable sales tax.

Q: What can members access at fitness locations?
A: Members can use gym facilities and amenities available to the holder of a basic membership. Facilities and amenities vary by location. Members are urged to confirm with the fitness location what is included in the basic membership.

No endorsements, representations or warranties are made regarding third-party vendors and the products and services offered by them.

Individuals must be 18 years old to purchase a membership.

Dependents, 16 - 17 years old, can join but must be accompanied to the location by a parent/guardian who is also a Fitness program member. Check your preferred location to see their membership age policy. Underage dependents can login and join through the primary member’s account as an “additional member.”

The Fitness Program is provided by Tivity HealthTM, an independent contractor that administers the Prime Network of fitness centers. The Prime Network is made up of independently owned and operated fitness centers. Prime is a registered trademark of Tivity Health, Inc. Tivity Health is a trademark of Tivity Health, Inc.

The Well onTarget member rewards redemption service is provided by an independent third party. Taxes may apply. Member agrees to comply with all applicable federal, state and local laws, including all disclosures and paying all taxes with respect to their receipt of any reward.

BurnAlong is an independent company that has contracted with Blue Cross and Blue Shield of Texas to provide digital fitness activities for members with coverage through these Plans. BCBSTX makes no endorsement, representations or warranties regarding third-party vendors and the products and services offered by them.